Italian guitar drenched dreamers Soviet Soviet gives us a taste of the sun and sea with “Endless Beauty”
Often, videos are presented as stand-alone art pieces. And rightfully so given the amount of work that goes into a short time frame. You want to compliment the song yet tell a story. For Soviet Soviet, “Endless Beauty” is different.
The video showcases silhouettes of the band with images of the ocean and sun in the background. And that is really all you need in this case. The goal here is to expand on the idea of the title. Close your eyes and tell me what visual image could be warmer than views of the beach. I’m sure some people may differ.
What this video does is make me want to focus on the song and not be distracted from it. I want to soak up its dissonance and be taken away by the allure of its sonic viability. The video itself is only a mere accentuation.
Unlike others of the genre, Soviet Soviet has a sound that is inviting and not rigid in its confinement. You feel the openness of the vocals and music complementing through tones like the sky to the sea. The band dives in deeper. “”We love this concept and these images complementing our music. We shot the live images of the band inside an old cinema where we are from in Pesaro, Italy. ‘Endless Beauty’ reminds us of this kind of imagery – the beach, the surfers and days at the beach. We live in a coast city and love the sea.”
Beginning, tomorrow, this Italian band hits the United States. Only West Coast gigs right now as they move down the coast and into SXSW.
Soviet Soviet Tour Dates
3.08 Seattle, WA – Kremwerk
3.09 Seattle, WA – KEXP Session (9AM PST)
3.09 Seattle, WA @ Lo-Fi
3.11 Long Beach, CA – 4th St. Vine
3.12 Los Angeles, CA – The Echo (Part Time Punks)
3.14 Austin, TX – Barracuda (SxSw Festival @ Felte Label + Part Time Punks Showcase) ^
3.15 Austin, TX – SxSw Festival @ Numero 28 (Acoustic)
3.16 Austin, TX – SxSw Festival
^ w/ Sextile, Houses of Heaven, Modern English, James Chance & The Contortions, Froth, Cosmonauts, Potty Mouth, Creepoids, Suburban Living, Terminal A, Tennis System